Concealer is amazing. It instantly brightens dark eye circles, conceals spots, camouflages pigmentation spots, and so much more. But how do you know which shade of concealer to choose? When you go to a makeup counter or drugstore to buy a concealer, the sales assistant will often tell you to choose a shade that’s 1 to 2 shades lighter than your skin tone. But choosing a lighter shade of concealer isn’t actually going to do anything at all. There’s actually a bit more to choosing a concealer than this. But don’t worry, I’m going to break it down and make it super simple for you so that you’ll never again waste money on the wrong concealer. So let’s get started with helping you choose your perfect concealer shade.