You might be thinking that colour and skin tone are the most important factors when choosing the right foundation for your face. Whilst these are important, there’s actually something else that you probably haven’t even considered. Yet it’s an essential element to finding the perfect foundation for you. And it’s what will give you that beautiful, natural, flawless look you’re after. So what is it? Let’s find out. And I’ll also show you how to choose the right foundation for you. It’s actually so much easier than you think.